fix(website): SEO canonicals, host redirects, sitemap, app noindex

Addresses the high-volume issues from the Ahrefs audit:
- Worker entrypoint 301s every request not on https://paseo.sh
  (www subdomain and http variants), killing the duplicate-page
  errors and the HTTP→HTTPS internal-link notices.
- pageMeta() emits <link rel="canonical"> and og:url per route;
  every head() call now passes its canonical path.
- /blog stops rewriting itself to /blog?drafts=false; the search
  param only appears when explicitly true.
- Sitemap includes /blog and each post.
- Trim homepage title under SERP truncation, rewrite /agents meta
  description under 160 chars, pad short descriptions on
  /privacy, /download, /cloud, /changelog, /docs.
- app.paseo.sh gets <meta robots=noindex,nofollow> and a
  Disallow-all robots.txt so the SPA shell stops polluting the
  crawl with H1-missing / no-OG / low-word-count warnings.

packages/app/public/index.html

@@ -3,6 +3,7 @@
   <head>
     <meta charset="utf-8" />
     <meta http-equiv="X-UA-Compatible" content="IE=edge" />
+    <meta name="robots" content="noindex,nofollow" />
     <meta
       name="viewport"
       content="width=device-width, initial-scale=1, shrink-to-fit=no, viewport-fit=cover"

packages/app/public/robots.txt

@@ -0,0 +1,2 @@
+User-agent: *
+Disallow: /

packages/website/src/components/agent-route.tsx

@@ -5,7 +5,7 @@ import { pageMeta } from "~/meta";
 export function agentRouteOptions(slug: string) {
   const page = getAgentPage(slug);
   return {
-    head: () => ({ meta: pageMeta(page.metaTitle, page.metaDescription) }),
+    head: () => pageMeta(page.metaTitle, page.metaDescription, `/${slug}`),
     component: function AgentLandingPage() {
       return <LandingPage title={page.title} subtitle={page.subtitle} />;
     },

packages/website/src/meta.ts

@@ -1,8 +1,17 @@
-export function pageMeta(title: string, description: string) {
+const SITE_ORIGIN = "https://paseo.sh";
-  return [
+
-    { title },
+export function pageMeta(title: string, description: string, path: string) {
-    { name: "description", content: description },
+  const url = `${SITE_ORIGIN}${path}`;
-    { property: "og:title", content: title },
+  return {
-    { property: "og:description", content: description },
+    meta: [
-  ];
+      { title },
+      { name: "description", content: description },
+      { property: "og:title", content: title },
+      { property: "og:description", content: description },
+      { property: "og:url", content: url },
+      { name: "twitter:title", content: title },
+      { name: "twitter:description", content: description },
+    ],
+    links: [{ rel: "canonical", href: url }],
+  };
 }

packages/website/src/routes/agents.tsx

@@ -7,12 +7,12 @@ import { pageMeta } from "~/meta";
 import "~/styles.css";
 
 export const Route = createFileRoute("/agents")({
-  head: () => ({
+  head: () =>
-    meta: pageMeta(
+    pageMeta(
-      "Supported agents – Every coding agent Paseo runs | Paseo",
+      "Supported agents – Every coding agent Paseo runs",
-      "Run Claude Code, Codex, OpenCode, Cursor CLI, Gemini CLI, Hermes Agent, Qwen Code, Kimi Code, DeepSeek TUI, and 28 more coding agents from your phone. Self-hosted, your code stays on your machine.",
+      "Run Claude Code, Codex, Copilot, OpenCode, Cursor CLI, Gemini CLI, and dozens more coding agents from your phone. Self-hosted, your code stays on your machine.",
+      "/agents",
     ),
-  }),
   component: AgentsPage,
 });
 

packages/website/src/routes/blog/$.tsx

@@ -6,11 +6,10 @@ import { pageMeta } from "~/meta";
 export const Route = createFileRoute("/blog/$")({
   head: ({ params }) => {
     const slug = params._splat ?? "";
+    const path = `/blog/${slug}`;
     const post = getPost(slug);
-    if (!post) return { meta: pageMeta("Not Found - Paseo", "Post not found.") };
+    if (!post) return pageMeta("Not Found - Paseo", "Post not found.", path);
-    return {
+    return pageMeta(`${post.frontmatter.title} - Paseo`, post.frontmatter.description, path);
-      meta: pageMeta(`${post.frontmatter.title} - Paseo`, post.frontmatter.description),
-    };
   },
   component: BlogPost,
 });

packages/website/src/routes/blog/index.tsx

@@ -3,13 +3,21 @@ import { createFileRoute, Link } from "@tanstack/react-router";
 import { getPosts, formatDate } from "~/posts";
 import { pageMeta } from "~/meta";
 
+interface BlogSearch {
+  drafts?: true;
+}
+
 export const Route = createFileRoute("/blog/")({
-  validateSearch: (search: Record<string, unknown>) => ({
+  validateSearch: (search: Record<string, unknown>): BlogSearch => {
-    drafts: search.drafts === true || search.drafts === "" || search.drafts === "true",
+    const drafts = search.drafts === true || search.drafts === "" || search.drafts === "true";
-  }),
+    return drafts ? { drafts: true } : {};
-  head: () => ({
+  },
-    meta: pageMeta("Blog - Paseo", "Updates, thoughts, and announcements from the Paseo team."),
+  head: () =>
-  }),
+    pageMeta(
+      "Blog – Updates and announcements from the Paseo team",
+      "Product updates, technical posts, and announcements from the Paseo team. Notes on building a self-hosted, multi-agent dev environment for your phone.",
+      "/blog",
+    ),
   component: BlogIndex,
 });
 
@@ -43,7 +51,7 @@ function PostRow({ slug, title, date, draft }: PostRowProps) {
 
 function BlogIndex() {
   const { drafts } = Route.useSearch();
-  const posts = getPosts(drafts);
+  const posts = getPosts(drafts === true);
 
   return (
     <div>

packages/website/src/routes/changelog.tsx

@@ -5,12 +5,12 @@ import { SiteShell } from "~/components/site-shell";
 import { pageMeta } from "~/meta";
 
 export const Route = createFileRoute("/changelog")({
-  head: () => ({
+  head: () =>
-    meta: pageMeta(
+    pageMeta(
       "Changelog - Paseo",
-      "Product updates, fixes, and improvements shipped in each Paseo release.",
+      "Product updates, bug fixes, and improvements shipped in each Paseo release. Track new agent providers, mobile features, and daemon changes over time.",
+      "/changelog",
     ),
-  }),
   component: Changelog,
 });
 

packages/website/src/routes/cloud.tsx

@@ -6,12 +6,12 @@ import { SiteShell } from "~/components/site-shell";
 import { pageMeta } from "~/meta";
 
 export const Route = createFileRoute("/cloud")({
-  head: () => ({
+  head: () =>
-    meta: pageMeta(
+    pageMeta(
       "Paseo Cloud - Design Partners",
-      "Paseo across machines, with a team, or inside a company. Looking for design partners.",
+      "Run Paseo across machines, with a team, or inside a company. We're onboarding design partners for the hosted, multi-machine, multi-user version of Paseo.",
+      "/cloud",
     ),
-  }),
   component: Cloud,
 });
 

packages/website/src/routes/docs/$.tsx

@@ -7,11 +7,10 @@ import { pageMeta } from "~/meta";
 export const Route = createFileRoute("/docs/$")({
   head: ({ params }) => {
     const slug = params._splat ?? "";
+    const path = `/docs/${slug}`;
     const doc = getDoc(slug);
-    if (!doc) return { meta: pageMeta("Not Found - Paseo Docs", "Doc not found.") };
+    if (!doc) return pageMeta("Not Found - Paseo Docs", "Doc not found.", path);
-    return {
+    return pageMeta(`${doc.frontmatter.title} - Paseo Docs`, doc.frontmatter.description, path);
-      meta: pageMeta(`${doc.frontmatter.title} - Paseo Docs`, doc.frontmatter.description),
-    };
   },
   component: DocsPage,
 });

packages/website/src/routes/docs/index.tsx

@@ -7,10 +7,13 @@ import { pageMeta } from "~/meta";
 export const Route = createFileRoute("/docs/")({
   head: () => {
     const doc = getDoc("");
-    if (!doc) return { meta: pageMeta("Docs - Paseo", "Paseo documentation.") };
+    if (!doc)
-    return {
+      return pageMeta(
-      meta: pageMeta(`${doc.frontmatter.title} - Paseo Docs`, doc.frontmatter.description),
+        "Docs - Paseo",
-    };
+        "Install Paseo and start running coding agents from your phone, desktop, and terminal.",
+        "/docs",
+      );
+    return pageMeta(`${doc.frontmatter.title} - Paseo Docs`, doc.frontmatter.description, "/docs");
   },
   component: DocsIndex,
 });

packages/website/src/routes/download.tsx

@@ -18,12 +18,12 @@ import { useRelease } from "~/routes/__root";
 import "~/styles.css";
 
 export const Route = createFileRoute("/download")({
-  head: () => ({
+  head: () =>
-    meta: pageMeta(
+    pageMeta(
-      "Download - Paseo",
+      "Download Paseo for macOS, Windows, Linux, iOS, and Android",
-      "Download Paseo for macOS, Windows, Linux, iOS, and Android. Your dev environment, in your pocket.",
+      "Install Paseo on every platform. Native desktop apps for macOS, Windows, and Linux. Mobile apps for iOS and Android. Self-hosted, open source, free to download.",
+      "/download",
     ),
-  }),
   component: Download,
 });
 

packages/website/src/routes/index.tsx

@@ -3,12 +3,12 @@ import { LandingPage } from "~/components/landing-page";
 import { pageMeta } from "~/meta";
 
 export const Route = createFileRoute("/")({
-  head: () => ({
+  head: () =>
-    meta: pageMeta(
+    pageMeta(
-      "Paseo – Run Claude Code, Codex, Copilot, OpenCode, and Pi from everywhere",
+      "Paseo – Run Claude Code, Codex, Copilot, OpenCode from anywhere",
-      "A self-hosted daemon for Claude Code, Codex, Copilot, OpenCode, and Pi. Agents run on your machine with your full dev environment. Connect from phone, desktop, or web.",
+      "Self-hosted daemon for Claude Code, Codex, Copilot, OpenCode, and Pi. Agents run on your machine with your full dev environment. Connect from phone, desktop, or web.",
+      "/",
     ),
-  }),
   component: Home,
 });
 

packages/website/src/routes/privacy.tsx

@@ -3,12 +3,12 @@ import { SiteShell } from "~/components/site-shell";
 import { pageMeta } from "~/meta";
 
 export const Route = createFileRoute("/privacy")({
-  head: () => ({
+  head: () =>
-    meta: pageMeta(
+    pageMeta(
       "Privacy Policy - Paseo",
-      "Privacy policy for Paseo - a self-hosted agent manager with no tracking or analytics.",
+      "Privacy policy for Paseo, the self-hosted coding agent manager. No tracking, no analytics, no data collection. Your code stays on your machine.",
+      "/privacy",
     ),
-  }),
   component: Privacy,
 });
 

packages/website/src/server-entry.ts

@@ -0,0 +1,18 @@
+import startEntry from "@tanstack/react-start/server-entry";
+
+const CANONICAL_HOST = "paseo.sh";
+
+type FetchArgs = Parameters<typeof startEntry.fetch>;
+
+export default {
+  async fetch(...args: FetchArgs): Promise<Response> {
+    const [request] = args;
+    const url = new URL(request.url);
+    if (url.hostname !== CANONICAL_HOST || url.protocol !== "https:") {
+      url.protocol = "https:";
+      url.hostname = CANONICAL_HOST;
+      return Response.redirect(url.toString(), 301);
+    }
+    return startEntry.fetch(...args);
+  },
+};

packages/website/vite.config.ts

@@ -53,6 +53,17 @@ function discoverAgentRoutes(): string[] {
     .map((slug) => `/${slug}`);
 }
 
+function discoverBlogRoutes(): string[] {
+  const postsDir = path.join(__dirname, "posts");
+  if (!fs.existsSync(postsDir)) return ["/blog"];
+  const slugs = fs
+    .readdirSync(postsDir, { withFileTypes: true })
+    .filter((entry) => entry.isFile() && entry.name.endsWith(".md"))
+    .map((entry) => entry.name.replace(/\.md$/, ""))
+    .sort();
+  return ["/blog", ...slugs.map((slug) => `/blog/${slug}`)];
+}
+
 const sitemapPages = [
   "/",
   "/agents",
@@ -62,6 +73,7 @@ const sitemapPages = [
   "/privacy",
   ...discoverAgentRoutes(),
   ...discoverDocsRoutes(),
+  ...discoverBlogRoutes(),
 ].map((routePath) => ({
   path: routePath,
 }));

packages/website/wrangler.toml

@@ -2,7 +2,7 @@ name = "paseo-website"
 account_id = "10ed39a1dbf316e30abd0c409bed40d6"
 compatibility_date = "2024-12-01"
 compatibility_flags = ["nodejs_compat"]
-main = "@tanstack/react-start/server-entry"
+main = "./src/server-entry.ts"
 
 routes = [
   { pattern = "paseo.sh", custom_domain = true },